Warpaint London, known for its W7 and Technic makeup lines, has struck a deal to acquire Brand Architekts, another beauty industry player.
Brand Architekts’ shareholders are set to receive a cash offer valued at 48p per share, which places the company’s value at about £13.9 million on a fully diluted basis.
Warpaint’s leaders highlighted the strategic alignment of this acquisition, pointing out how Brand Architekts’ product range complements their own, while also presenting opportunities for operational enhancements and financial savings.